04Grow · Launch & growth
Charge what you're worth, and prove it.
Pricing strategy, plans and experiments that grow revenue without losing customers.
- Typical time
- 3–6 weeks
- Price
- Grow from ₹3 lakh / month
Who it's for
- 01SaaS and subscription products
- 02Apps moving from free to paid
- 03Businesses unsure if they're underpriced
Why it matters
Pricing is the fastest lever on revenue and the one most companies set once and forget. We study how customers value your product, design plans and price points, and test them carefully.
What you get
Everything you'll hold at the end.
- 01
Value research
What customers value and would pay for.
- The fastest lever on revenue.
- 02
Competitor pricing
What alternatives cost.
- Researched alongside your customers.
- 03
Plan design
Tiers, features and limits.
- Freemium limits designed to encourage upgrades.
- 04
Pricing page
Clear and persuasive.
- In-app purchases on App Store and Play Store included.
- 05
Experiments
Careful tests of price and packaging.
- Tested before rolling out; price rises often lose fewer customers than feared.
- 06
Revenue model
Projections for each option.
- Projections for each option, before you choose.
A working demo every week.
You see progress, not status reports. A link you can tap, every week.
How it runs
Clear steps. No surprises.
Typical time: 3–6 weeks. You get the exact dates in writing before we start.
- 01
Research
Customers and competitors.
- 02
Design
Plans and prices.
- 03
Test
Controlled experiments.
- 04
Roll out
Launch the winning model.
Our promises, on this service too
- Scope signed in writing. A one-page scope you approve before work starts.
- One accountable lead. Their name and number on day one, and they answer.
- A working demo every week. A link you can tap, every week.
- QA inside every sprint. A test report with every demo.
- Dates published up front. A timeline you can share with your board.
Price & time
from
₹3 lakh/ month
Part of Grow, or quoted on its own.
- Typical time
- 3–6 weeks
- Next step
- Fixed quote in writing after the first call.
FAQ
Questions founders ask before they start
Something else? Ask us directly. A real person replies within one working day.
Will raising prices lose customers?
Sometimes a few, often fewer than feared. We test before rolling out.
Do you handle in-app purchases?
Yes, App Store and Play Store billing included.
Can you set up freemium?
Yes, with limits designed to encourage upgrades.
Who owns the work?
You do. Every file, design and line of code is yours on payment.
Can you sign an NDA?
Yes, before the first call if you like.
How do we start?
Book a call. Within one working day you'll talk to a real person, and after the call you'll get a fixed quote in writing.
Monetisation & pricing experiments.
Done properly.
Tell us what you need. In one call you'll know what it takes, how long, and what it costs.
- 3–6 weeks
- typical time
- In writing
- scope and dates, before we start
- 100%
- code, files and accounts are yours